RETOLD: Workshop on Short Video Editing for Open-Air Museums
On 15 September 2022, the museum partners of the RETOLD project met online to participate in a workshop on short video marking and editing for social media, focussing on what works best for (open-air) museums.
Reels for Instagram or short videos for YouTube Short are a quick and easy way to catch the viewers' attention and draw them in to take a closer look at the museum's social media profile.
EXARC member Eva Götting was lending her expertise in the five-hour workshop and provided background information on statistics, the various types of videos and a general plan for scheduling videos to be successful.